UPDATED LOGIC OF TG, VLN, SHOP, AND HAPPINESS 360 UX

GENERAL OVERVIEW

  • All gifts that are offered on TG and BIG VLN will be linked to the SHOP
  • all bookings for TG and VLN and EVENTS will be bought on the shop
  • TG will and the SKINNY VLN site will have a minimum of content — and link call to actions for more services to SHOP
  • TG’s blogs will be on SHOP — it will be the Happiness 360 Reflections with Traciana Graves
  • Can we make TG the logo ONLY for Traciana Graves- rather than rebranding my name?

 

SHOP

  • This is where you experience TG’s blogs– where she is featuring how content from big VLN is influencing what we are selling
    • buy tickets to our events
    • products
    • courses
    • Book TG
    • Book VLN services

TG

  • TG’s blogs will be on SHOP — it will be the Happiness 360 Reflections with Traciana Graves
  • Can we make TG the logo ONLY for Traciana Graves- rather than rebranding my name?

HAPPINESS 360– should be inside of the shop

  • This is where TG curates and comments on VLN content and links /connects to products and services we are selling
  • Shouldn’t this brand mainly be associated with the SHOP
  • Mindful Merchandise
    • SHOP
  • Mindful Media
    • (tg’s personal curated content)
    • The Happiness 360 Reflections with TG
  • Mindful Meetups–
    • Summits
    • Townhalls
    • One Sound On

VLN

 

  • Courses and consulting are on VLN– the user buys the course on the shop
    • Learn Dash Courses will be on VLN
  • Connections-
    • Fearless Listening Experiences–lead to ONE SOUND ON townhalls on VLN-the user buys registers¬† on the shop
    • Nourish Studies are also ON VLN
  • Content (which in fact is the BIG VLN site )– do we need to rename this site Happiness 360?
    • I wonder if we can have ONE page on VLN tha is the Happiness 360 HUB that clearly is pulled from the Shop
    • All curates sales pages and the TEA ROOM– always take the user back to shop offerings and the TG Happiness 360 reflections on the SHOP
    • VLN
    • Tea with Traciana is on VLN
    • Happiness 360 TALKS with TG is on VLN
    • Fearless Experiences– are curated– and lead the user to store to buy the deeper (townhalls) and the even deeper Nourish Studies
    • Write-ups about each show and podcast can also be on BIG VLN (these pages already exist)
  • VLN STILL HOLDS ALL OF THE BRANDS
  • How to repurpose the existing pages
    • Tea Room Reflections — could in fact–branded to tie directly into the Happiness 360 Talks OR – even ONE SOUND ON–it can be the place we debrief the global communities’ thoughts on our events and key insights we are making about our Fearless Listening Experiences
      • Happiness 360 Talks is just one of our five shows
    • Curated Sales Pages– lead to write-ups on things we are selling /promoting on the store and key blogs that identify the avatar pain points (blogs can be on SHOP and BIG VLN)
    • Fearless Experiences– are curated– and lead the user to store to buy the deeper (townhalls) and the even deeper Nourish Studies
    • Write-ups about each show and podcast can also be on BIG VLN (these pages already exist)
    • The Tea Room/Happiness Hub can be converted to ONE SOUND ON FEATURES- or still stay branded Happiness 360

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Category Blog

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